The UWSEM Voice United Way for Southeastern Michigan

Friday, September 07, 2007

United Way Sets 2007 campaign goal

Press Release

MEDIA CONTACTS:
Cara I. Belton, 313-226-9484 or 313-520-8454 (cell)
Laura L. Rodwan, 313-226-9484 or 313-477-2750
September 7, 2007


Annual fund drive kicks off Sept. 7

DETROIT – United Way for Southeastern Michigan’s Board of Directors announced it has approved a 2007 campaign goal of raising $59 million and increasing community participation to at least 30 percent throughout the tri-county area. The goal was recommended and unanimously supported by United Way’s 2007 Campaign Cabinet, led by campaign General Chair Troy A. Clarke, president of GM North America and GM group vice president. Last year’s campaign goal was $61 million. A total of $61,071,767 was raised.

“The current economic challenges facing our region continue to put a strain on an increasing number of families and individuals,” said Clarke. “Rising costs for utilities, health care and fuel have affected the demand for health and human services to critical proportions. In order to best address these needs; we committed ourselves to an in-depth process of analysis and discussion to determine this year’s goal. Our focus is on establishing a path of long-term community impact in areas where it is needed most. Together, we can make that difference and begin to pave the way to a brighter future for southeast Michigan.”

Clarke added, “Now is the time for all businesses, groups and individuals to get involved in the business of strengthening our region by contributing to United Way’s campaign. I am proud to live in a region that has a long-history of charitable givin
g, and I trust that we will rise to the occasion and meet the goal for this year’s campaign.”

United Way’s annual campaign helps support programs and services that improve lives and strengthen communities throughout Wayne, Oakland and Macomb counties. The fund drive will also assist United Way in its efforts to launch the Agenda for Change, a new business plan that focuses on educational preparedness, financial stability and basic needs, with the goal putting more area residents in a position to help themselves to brighter futures.

“Troy Clarke has been a long-time supporter of United Way, ” said Michael J. Brennan, president and CEO of United Way for Southeastern Michigan. “On a personal level, his commitment to community is unwavering, and on a professional level, his leadership is unparalleled. We consider ourselves fortunate to have an individual with these qualities at the forefront of the 2007 campaign. Together, with the support of our many dedicated volunteers, supporters and partners, we hope to reach our annual goal and will continue to be a proactive and vital resource for the people of southeast Michigan.”


The annual fundraising campaign helps support this effort. This year’s campaign kicks off on Friday, Sept. 7 with a 6:30 a.m. lighting of United Way’s 54-foot torch in downtown Detroit. Following the brief ceremony, more than 1,000 volunteers will disperse across the region, giving their time at local nonprofits to participate in beautification, clean-up and painting projects, as well as packing food for area pantries. For more information, dial 2-1-1 or go to www.unitedwaySEM.org.

# # #

United Way for Southeastern Michigan mobilizes the caring power of Wayne, Oakland and Macomb counties to improve lives in measurable and lasting ways throughout the region. The organization is led by a diverse group of volunteers from business, labor, government, human services, education and the community. United Way provides opportunities to invest in the metropolitan Detroit community through its annual campaign and is a leader in convening partners to impact local residents each year to improve lives and strengthen

Labels: ,

0 Comments:

Post a Comment

<< Home