WIN!
The Women's Initiative Newsletter
October
2005
Welcome
to WIN!
Whether you're a donor, volunteer or community partner,
WIN will keep you updated on the progress of our Early
Childhood Literacy program, fundraising news, scheduled
Women's Initiative and United Way events, new members,
and more. Through WIN, you can also access the United
Way website to learn more about the organization and
how you can further help create long-term, sustained
change in southeastern Michigan.
This e-publication is just one of many ways United
Way is reaching out to you and others in our community.
In this Issue:
Women's Initiative:
A powerful force
The Women's Initiative was launched two years ago by
a visionary group of women to encourage, recognize and
highlight the key role that women play in building the
quality of life in the tri-county area. Membership is
open to any United Way for Southeastern Michigan Leadership
Giver.
The group's current focus on improving literacy rates
for area children gives women a leadership role in creating
and employing solutions to ensure that all children
are prepared for success in school and in life.
Chaired by Susan M. Cischke, vice president, Environmental
and Safety Engineering, Ford Motor Company, and co-chaired
by Christine K. Cortez, senior vice president, Global
Services and Parts, DaimlerChrysler Corporation, and
Gail Duncan, president, Jerome Duncan Ford, the Initiative
is committed to raising one million dollars over the
next two years. Mobilizing women as engaged philanthropists
through leadership, fundraising and advocacy will accomplish
this goal.

Early Childhood
Literacy Program
The Women's Initiative is focused on improving literacy
levels for area children. Research shows that quality
early education is key to a child's success in school,
work and life.
According to a 2001 study ("Promoting Universal
Access to High Quality Education for Three and Four
Year Olds," Urahn), economically disadvantaged
children enter kindergarten one to two years behind
in language and other skills important to school success.
Half of youth with histories of substance abuse and
half of adolescents and young adults with criminal records
have reading difficulties, cites the State of Michigan
Department of Education (2002).
Motivated by these and other compelling statistics,
the Women's Initiative set specific literacy goals to
improve the lives of children in southeastern Michigan.
Our first step in a continuum of services was to fund
a home-based literacy program in the city of Detroit
and the counties of Macomb, Oakland and Wayne. Initially,
the funding is supporting the children of 100 families
(birth to age four).
| Agency |
Program |
Catholic Social Services of Oakland
County
Oakland County |
Parent-Child Home Interactive Literacy
Program |
Michigan State University Extension
Macomb County |
ABC, 123 At Home With Me project |
Neighborhood Service Organization
City of Detroit |
Home Instruction for Parents of Preschool
Youngsters or HIPPY |
The Guidance Center
Wayne County |
Parents as Teachers or PAT curriculum |
Outreach workers from the four partnering childcare
agencies are each servicing 25 families. Each agency
was awarded a $20,000 grant from United Way for Southeastern
Michigan to provide literacy and numerical skill building
activities through structured programs that include
home-based services. Through the grant, these agencies
are able to expand their existing literacy programs
to reach more children of low-income families.
Early childhood development programs are very effective.
One of the families, the Thornhills, is featured in
our informational video and offers a prime example of
how services such as these successfully prepare children
for school.
Mrs. Justine Thornhill's three older children participated
in Neighborhood Service Organization's (NSO) Home Instruction
for Parents Preschool Youngsters (HIPPY), and were well
prepared for Head Start and kindergarten classes. Her
first grader, Tomas Anthony, completed the program component
for four- and five-year-olds this past summer and the
video opens with audio of him reading aloud. Justine
also works as a HIPPY home visitor who helps other parents
with children in the program.
Look for WIN updates on the progress of these programs
in future issues.

United Way joins
national early learning campaign
In addition to its successful early childhood development
initiatives, Success by Six® and the Early Childhood
Literacy Program, United Way is also a partner in an
unprecedented, national, public engagement campaign
called Born Learning.
In May, United Way of America, Civitas and the Ad Council
launched the Born Learning campaign to help parents,
caregivers and communities create quality early learning
opportunities for young children. United Way for Southeastern
Michigan is working with the state and intermediate
school districts in Wayne, Oakland and Macomb counties
to raise public awareness about the importance of early
learning.
Studies show that children learn constantly from birth,
with 90 percent of their brain growth occurring by age
five. What they learn within those first five years
is critical for school readiness and for their successful
development. Families and others who care for young
children often don't know what to do to encourage early
learning or they feel they don't have sufficient time
to prepare their children for school. Through Born Learning,
the public has access to user-friendly, fun tools and
tips that can be easily used in the "everyday moments"
of busy schedules.
For free, useful information, downloadable tips and
other materials or to learn more about the campaign,
visit the Born Learning website at www.bornlearning.org.
DaimlerChrysler
offers unique opportunity
The Women's Initiative was recently invited to make
a presentation during DaimlerChrysler's Women's Forum
Meeting, which attracted over 400 employees. The forum
featured Gov. Jennifer Granholm who spoke on economic
initiatives.
Women's Initiative Co-chair Christine K. Cortez, senior
vice president, Global Services and Parts, DaimlerChrysler
Corporation, and Joan Lessen-Firestone, Ph.D., director
of early childhood, Oakland Schools, delivered the presentation
to generate more interest in the group and to share
data that demonstrates the need for more early childhood
literacy programs.
Five-year-old Isabella Carrillo, one of several children
featured in the 2005 United Way Torch Drive campaign
ads, was on hand to present the governor with flowers
for her support of children and education. In February,
the governor launched the Michigan Early Childhood Investment
Corporation, a nonprofit public corporation to coordinate
state and local efforts to promote early childhood development
activities in Michigan.

Women's
Initiative annual event a hit
August 23rd marked the second annual Women's Initiative
recognition event, "Cultivating the Vineyard, A
Celebration of Women Philanthropists Planting the Seed
of Success."
The Detroit Science Center was the venue for the gathering
that offered the 100+ guests the opportunity to learn
more about the Initiative and to see how their investment
is being utilized.
Campaign coordinators participated in a pre-event information
session to preview the Women's Initiative strategies
for the 2005 United Way Torch Drive campaign and the
dynamic tools designed to enhance fundraising capabilities.
Everyone had the opportunity to preview the Early Childhood
Literacy Program video, participate in a tasting of
wines by women growers, sample the United Way's web-based
Volunteer Solutions web site, and network.
Comerica Inc., Fifth Third Bank, Lear Corporation,
Mary L. Kramer, Christine K. Cortez, Susan R. Joseph,
Kathleen A. Ligocki, Leslie Murphy, and Mr. and Mrs.
Jeffrey Lutz were event sponsors.

Leadership
profile
Susan Cischke, chair of the United Way Women's Initiative,
has been in the automotive industry for 29 years. She
has held her current position as vice president of Environmental
and Safety Engineering for Ford Motor Company since
January 2001.
Cischke began her career at Chrysler Corp. in 1976
and held various engineering positions until 1994 when
she was named general manager of Scientific Labs and
Proving Grounds. In 1996, she was named vice president
of Vehicle Certification, Compliance and Safety Affairs,
and was the senior vice president of Regulatory Affairs
and Passenger Car Operations prior to her move to Ford.
Recognized as a leader in her field, Cischke been named
Business Women of the Year (Detroit News), one
of Crain's Detroit Business Most Influential
Women, and one of Automotive News 100 Leading
Women. In 1997, she was the first woman to be awarded
the Horace H. Rackham Award for outstanding humanitarian
achievements from the Engineering Society of Detroit.
Susan's professional associations include the Society
of Automotive Engineers, the Society of Women Engineers,
the Engineering Society of Detroit and the Women's Economic
Club.

Upcoming events
United Way's Southeast Michigan Employment, Training
& Family Resource Expo
October 28, 2005
8:30 am - 5 pm
Michigan State Fairgrounds & Exposition Center
Michigan Mart Building
This expo is about more than jobs. It's about rebuilding
lives.
Call 800.552.1183 or visit www.uwsem.org/expo
for more information.
Victory Celebration
Tuesday, November 22, 2005
6 p.m., Detroit Marriott Renaissance Center
Results of the annual campaign are announced at this
celebration, which marks the end of the 2005 Torch Drive.
Call 313.226.9471 for more information.
Tocqueville Society Super Bowl week
event!
At the Historic Firehouse in downtown Detroit
Event open to Tocqueville members ($10,000 or more annual
campaign investors) and invited guests only.
Email Susan Foley (susan.foley@LiveUnitedSEM.org)
for more details.

Women's
Initiative membership
Join the ranks of a growing group of women who are
making change happen in southeast Michigan. Members
can elect to designate all or a portion of their gift
to the Women's Initiative Early Childhood Literacy Program
to improve children's readiness to read by third grade.
Members must be Leadership Givers, meaning they contribute
at least $1,000 or more annually to United Way for Southeastern
Michigan.
This listing reflects our membership from the 2004/2005
campaign season. It does not include the eight members
who wish to remain anonymous. Since our last campaign,
the Women's Initiative has gained 70 members. The goal
for the 2005 Torch Drive is 500 members.
Remember, if you have made a leadership gift to United
Way, you can join the Women's Initiative. Are you a
member? To become one or to receive
more information, click here.
(Members confirmed as of October 14, 2005. Please note:
not all 2005 members' names have been released by their
companies to United Way.)
Executive Committee
Susan M. Cischke, Chair
Vice President
Environmental and Safety Engineering
Ford Motor Company
Christine K. Cortez, Co-Chair
Senior Vice President
Global Services and Parts
DaimlerChrysler Corporation
Gail Duncan, Co-Chair
President
Jerome Duncan Ford
Shari L. Burgess
Vice President & Treasurer
Lear Corporation
Mygene L. Carr
Donna Comer
Dana Coventry
Julie F. Cummings
Judith V. Hicks
Susan R. Joseph
Senior Vice President & General Auditor
Comerica Incorporated
Kathleen A. Ligocki
President & CEO
Tower Automotive
Leslie Murphy
Managing Partner-Client Services
Plante & Moran LLP
M. Cathy Nowosielski, M.D.
Rhonda Saunders
Senior Vice President
Retail Administration
Fifth Third Bank
Beth Noble
Manager
Women's Initiative/Major Gifts
United Way for Southeastern Michigan
General Membership
Bryan & Ursula Adams
United Way for Southeastern Michigan
Elizabeth S. Acton
Comerica Incorporated
Rawaa Albilal
United Way for Southeastern Michigan
Joscelyn Andrews
United Way for Southeastern Michigan
Leslie G. Andrus
United Way for Southeastern Michigan
Ms. Lizabeth Ardisana & Mr. Gregory Rouke
ASG Renaissance
Ms. Beth Bania
PVS Chemicals, Inc.
Mr. & Mrs. John Bellanti
American Axle & Manufacturing
Michael & Joan Brennan
United Way for Southeastern Michigan
Mr. & Mrs. Thomas S. Brennan
Beth Brockman
GE Commercial Finance
Mr. & Mrs. Eric Christian
General Motors Corporation
C.B. Comer
American Axle & Manufacturing
Ms. Ronda B. Coogan
ASC Incorporated
Rosalind J. Cox
Ford Motor Company
Shannon Cronan
American Axle & Manufacturing
Mr. & Mrs. Richard E. Dauch
American Axle & Manufacturing, Inc.
Frances T. DeBasco
DTE Energy
Linda & Bruce Deschere
Harness, Dickey & Pierce, P.L.C.
Walt & Retha Douglas
Avis Ford, Inc.
Joyce Easley
United Way for Southeastern Michigan
Mr. & Mrs. Robert Franz
American Axle & Manufacturing
Ms. Joan S. Gehrke
Salvatore F. & Mary Gianino
National City of Michigan Southeast Michigan Region
Louise & Dave Goeser
Ford Motor Company
Ms. Vanessa Gordon
ASC Incorporated
Joyce V. Hayes-Giles & Ronald Giles
DTE Energy
Ms. Deborah de Boer Henderson
ArvinMeritor, Inc.
Mr. & Mrs. Tim A. Hixson
United Way for Southeastern Michigan
Charlie & Kathryn Holleran
Ford Motor Company
Ms. Cheryl Holm
Fifth Third Bank
Mrs. Lovie J. Hooks
United Way for Southeastern Michigan
Nancy L. Hutcheson
ThyssenKrupp Budd
Carol Leigh Hutton
Detroit Free Press
Sheryl Hyman
Robert Bosch Corporation
E. Christopher Johnson, Jr. & Rhonda Davenport
Johnson
General Motors Corporation & Comerica Incorporated
Ms. Jacqueline R. Jones
United Way for Southeastern Michigan
Ms. Myrtiss Jones
VNA Inc./Visiting Nurse Association
Ms. Marge A. Kollar
Ford Motor Company
Mrs. Marianne B. Koller
ArvinMeritor, Inc.
Christine Kowal-Brookins
DTE Energy
Kathleen A. & Stephen A. Lang
Dickinson Wright PLLC
Marguerite Munson Lentz
Honigman Miller Schwartz & Cohn
Mrs. Candy Lewandowski
Kelly Services, Inc.
Mr. & Mrs. Jeffrey N. Lutz
Deloitte & Touche LLP
Ms. Anna M. Maiuri
Miller, Canfield, Paddock and Stone, PLC
Daniel & Susan McGraw
DaimlerChrysler Corporation
Mrs. Karen R. Mendelsohn
Masco Corporation
Mrs. Terry Merritt
Walbridge Aldinger Company
Mr. John M. Mirsky
Robert Bosch Corporation
Karen Mitchell
DTE Energy
Ronald & Dara Munson
United Way for Southeastern Michigan
Mrs. Donna L. Murray-Badgett
Charter One Bank
Ms. Flora Ng
General Motors Corporation
Mr. & Mrs. Brian Noble
United Way for Southeastern Michigan
Ms. Ann R. O'Neil
Ford Motor Company
Ms. Rhonda B. Orr
General Motors Corporation
Marcus & Lynda Parham
United Way for Southeastern Michigan
Ms. Shari Peltier
United Way for Southeastern Michigan
Mr. & Mrs. Philip R. Peterson
American Axle & Manufacturing
Linda Remington
United Way for Southeastern Michigan
Ms. Deanna M. Rowe
Ford Motor Company
Ms. Lori Suzanne Smith
General Dynamics Land Systems
Michelle Lynn Smith
United Way for Southeastern Michigan
Anne & William Stevens
Ford Motor Company
Maria Szymanski
Trinity Health
Ms. Cheryl A. Tramble
DTE Energy
Lorna & Jud Utley
General Motors Corporation
Sylvia B. Vogt
Robert Bosch Corporation
Ms. Debra T. Walker
DaimlerChrysler Corporation
Ms. Robin Walker-Lee
General Motors Corporation
Tommy & Stefanie White
United Way for Southeastern Michigan
Mr. & Mrs. Daniel Wilson
Kelly Services, Inc.
Mrs. Linda M. Woolwine
AAA Michigan
Ms. Kathleen A. Zak
General Motors Corporation
Marilyn Zasadny
YWCA of Metropolitan Detroit

Get Involved.
Join Us!
The United Way Women's Initiative is a great opportunity
to combine your time, talent and financial gifts with
the contribution of others to create sustained change
in the lives of families and children. Be a part of
a group that will maximize your impact in our community.
As a member of the Women's Initiative, you can have
confidence that your investment will be efficiently
utilized to impact families and children in our community.
Each year, United Way targets over $12 million annually
to programs that strengthen this sector of our society.
Your leadership gift of $1,000 entitles you to become
a member of the Women's Initiative. As a Leadership
Giver, you may designate all or a portion of your current
or increased investment to the Women's Initiative. There
are three levels within the Leadership Giving Program
at United Way:
- Signature Club, $1,000 or more
- Vanguard, $5,000 or more
- Tocqueville Society, $10,000 or more
Click here or contact Beth
Noble at 313.226.9230 for more information on how you
can join.

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